Functional and healthy beverages are on the rise, and no and low alcohol ready-to-drink offerings from North America to Europe and Asia-Pacific have boomed as they prove to be both a more convenient and ‘safer’ option in a world still plagued by COVID-19 measures and barrier gestures. But globally, we’re seeing an array of interesting new product developments, packaging innovations and surprising mergers and acquisitions with the lines between the health movement, the low- and no- alcoholic category and the wider drinks industry becoming increasingly blurred.
Beyond these general tendencies, we take a look at six particular drink trends for the year ahead.
1. CBD-infused relaxation drinks
For those of us who frequent trendy bars, a controversial yet very 2022 new trend has found its way onto cocktail menus in only the most avant-garde of venues.
Beyond these general tendencies, we take a look at six particular drink trends for the year ahead.
1. CBD-infused relaxation drinks
For those of us who frequent trendy bars, a controversial yet very 2022 new trend has found its way onto cocktail menus in only the most avant-garde of venues.
Functional and healthy beverages are on the rise, and no and low alcohol ready-to-drink offerings from North America to Europe and Asia-Pacific have boomed as they prove to be both a more convenient and ‘safer’ option in a world still plagued by COVID-19 measures and barrier gestures. But globally, we’re seeing an array of interesting new product developments, packaging innovations and surprising mergers and acquisitions with the lines between the health movement, the low- and no- alcoholic category and the wider drinks industry becoming increasingly blurred.
Beyond these general tendencies, we take a look at six particular drink trends for the year ahead.
1. CBD-infused relaxation drinks
For those of us who frequent trendy bars, a controversial yet very 2022 new trend has found its way onto cocktail menus in only the most avant-garde of venues.